Leading international technology publisher and event organizer KCI Media Group is proud to announce the latest addition to its portfolio of leading industry community brands: Instrumetrics World.
Following the globally renowned industry brands Valve World and Stainless Steel World, Instrumetrics World is set to become the global community for measurement and instrumentation experts. “Bringing people together is at the heart of KCI, and the need for a global metrology community is greater than ever,” says Brand Director Christian Borrmann. “With our strong position in the industrial business areas and our close contacts, we are the right team to unite this community.”
The new KCI brand will focus strongly on the role of end users and how suppliers and manufacturers work with them to solve their challenges. In particular, but not exclusively, the focus will be on applications from the oil and gas industry, the chemical, manufacturing and pharmaceutical sectors through to the food and beverage industry or the (waste) water sector. Christian Borrmann: “The number of solutions is as large as the variety of applications, so it will be interesting to see how the community shares knowledge, exchanges ideas and grows together, with Instrumetrics World at the center.
Nicole Nagel, CEO of KCI Media Group: “The new brand will further strengthen our company’s leading international position in the market by expanding into this new business segment.”
Instrumetrics World will start off as a multimedia brand with a new website which will collect the global knowledge in one place. A newsletter will summarize and bring readers the most relevant industry news. Last but not least, the digital magazine will be a compendium of in-depth articles, interviews and other industry related topics.